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The Importance of a Holistic Approach to Marketing
The Importance of a Holistic Approach to Marketing
EP 24
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September 17, 2020
The Importance of a Holistic Approach to...

Quite often I see people brought in to do functional roles. They sit there just tweaking ad copy and keywords, but there’s little marketing understanding as to why these changes work and why customers respond to them better. Josh Boone talks about the current status of the marketing world, the agency model, and how businesses should be looking at their approach to marketing. Josh is an advisor, speaker, and growth strategist with 17 years of marketing and leadership experience.

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