In episode 33 I spoke with Zach Schiffman about how brands can excel at using customer activation experiences to explode their social media presences and engage customers for long term growth. With a dual major in television production and entertainment marketing, Zach has cornered for himself a niche market that brings high-end photo and video activations to large brands and companies.  Brands trust Zach and Studio Z to add a creative spin on the age-old photo booth.