On this episode, Keith is joined by Anne Coghlan, co-founder and COO at Scope3, a collaborative sustainability platform for decarbonizing media and advertising. Before co-founding Scope3, Anne was head of product at Waybridge, a company created to make the supply chain for raw materials more efficient, resilient, and sustainable. In it they discuss the size of the emissions challenge in advertising and media and what the industry can and is doing to collaborate to reduce emissions.