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Email After Hours: The Podcast for Email Senders
Stop Sending Boring Cold Outreach Emails (and Start Building Real B2B Relationships) with Sara Kappler
Stop Sending Boring Cold Outreach Emails (and Start Building Real B2B Relationships) with Sara Kappler
EP 61
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July 24, 2025
Stop Sending Boring Cold Outreach Emails...

Hi (firstname), are you tired of boring B2B outreach? Then this podcast episode is for you! Today, hosts Guy Hanson and Danielle Gallant welcome Sara Kappler, founder and CEO of Centric Squared, to explore the nuances of B2B email marketing. She compares and contrasts B2B with B2C approaches and finds ways to build meaningful, long-lasting relationships with customers.

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