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Green IO
#2 - Sandra Sydow - Using collective intelligence to raise awareness
#2 - Sandra Sydow - Using collective intelligence to raise awareness
EP 2
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March 31, 2022
#2 - Sandra Sydow - Using collective int...

For the second episode of Green I/O, I met Sandra Sydow. She is a natural-born European: borned French, having studied in Sweden, worked in Germany where she married and now living in the UK for almost 10 years. Sandra has an impeccable track record at PHD as a Managing Partner where she thrived making complicated things easy to understand in digital marketing and working for global brands like Airbus, HP or Expedia. 2 years ago, she decided to dedicate her communication and pedagogical skills to fight climate change. She co-founded the climate pitch and became a Board member at the Digital Collage. In this  episode, we did not deep dive into a specific area like Green Hosting or Green AI but we focused on the most important asset in any Digital Tech company: humans! And the challenges we face when it comes to raising awareness about the increasing ecological footprint of our digital world. And transform it into concrete actions.

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