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Making Sales Social Podcast
Promote Your Expertise with LinkedIn Collaborative Articles
Promote Your Expertise with LinkedIn Collaborative Articles
EP 208
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July 21, 2023
Promote Your Expertise with LinkedIn Col...

In this episode, we dive into the exciting world of LinkedIn collaborative articles. If you're looking to promote your expertise and share thought leadership at scale, this is the episode for you. Join The LinkedIn Sherpa Bob Woods and LinkedIn Whisperer Brynne Tillman as they talk about how LinkedIn's algorithm has shifted to favor expert, insightful content and how collaborative articles allow anyone to add their perspective and have an equal voice across the platform. They also shared their firsthand experience of being part of the collaborative articles beta group and provided insights into the diverse topics covered, from marketing to agriculture, HR management to real estate research. Tune in to discover how you can use collaborative articles to showcase your expertise and connect with LinkedIn's professional audience.

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