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ShanghaiZhan: All Things China Marketing, Advertising, Tech & Platforms
Exporting Made in China Through Influencers: Relay Club's Jim Fields
Exporting Made in China Through Influencers: Relay Club's Jim Fields
EP 29
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October 28, 2022
Exporting Made in China Through Influenc...

Can Chinese brands get a voice abroad? Today we are talking to Jim Fields. He's a social media influencer on YouTube and BiliBili with tens of thousands of followers - and he recently founded an influencer management platform for Chinese brands going outbound called relay.club, which has just finished a round of angel fundraising.

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